We created a social media campaign along with in-park signage to teach kids how to interact with the new Ninjago ride at Legoland Florida Resort. We used looping GIF's in digital executions to demonstrate the various moves kids could use to smite villains on the ride.
We created lenticular posters for the park and several local movie theaters to get kids excited as they walked by the ads.
Client: Legoland Florida Hotel Resort
Media: Social media and OOH